21 Apr Top Irish Influencers to Follow in 2025

In 2025, Ireland’s cultural pulse beats louder than ever—echoing through reels, soundtracks, streamed tours, and social feeds. No longer just a land of poets and playwrights, modern Ireland has birthed a new class of tastemakers: digital creators who merge Celtic authenticity with global ambition. From the countryside of Galway to the heart of Dublin, these are the voices rewriting what it means to be Irish in the digital age.

Here’s a curated spotlight on the most captivating Irish influencers of 2025—the ones you need to follow now.

🎭 Kayleigh Trappe: Ireland’s Lip-Sync Empress

With comedic timing sharper than a bodhrán beat and a personality that lights up any screen, Kayleigh Trappe has become a beloved force on TikTok and Instagram. Known for her uncanny lip-sync skits and viral commentary, Trappe isn’t just a social media star—she’s Ireland’s new variety queen. Her recent award win at the Gossies proves she’s not just trending, she’s here to stay.

🥂 Joanne McNally: From Prosecco Express to Comedy Royalty

Whether she’s selling out comedy tours or dropping wisdom through laughter on her podcast, Joanne McNally is the unapologetic Irish voice the world didn’t know it needed. Her newest tour, Pinotphile, has already sold out its 23-show run, and she’s giving global stand-up heavyweights a run for their money—while sipping sparkling wine and telling it like it is.

🎶 Aimee Carty: The Galway Girl Gone Viral

When Aimee Carty dropped “2 Days Into College” on TikTok, she didn’t just write a song—she lit a fire. The Ballygar-born singer-songwriter went from dorm room uploads to the UK Top 20 in a matter of weeks. With a raw, Gen Z vulnerability and melodies kissed by Irish folk tradition, Aimee is on track to be Ireland’s next big music export.

🎤 Kneecap: Rap Rebels of the North

Belfast’s Kneecap trio doesn’t just rap—they revolt. Their politically charged lyrics, Irish-language bars, and gritty cinematic vision have captivated both critics and fans. With an Oscar-shortlisted film and a rising global fanbase, they’re more than artists—they’re modern-day revolutionaries with microphones.

🪵 Eoin Reardon (PintofPlain): The Artisan Who Whittled His Way to Fame

In an age of AI and synthetic everything, Eoin Reardon is going viral the old-fashioned way—by handcrafting wooden masterpieces. His serene, detail-rich woodworking videos have amassed over 3.4 million TikTok followers. With his Crossbarry charm and monk-like patience, Eoin has made hand tools cooler than tech tools.

✊ Latisha McCrudden: The Voice of an Overlooked Ireland

Mental health advocate. Irish Traveller rights activist. Feminist. BBC 100 Women honoree. Latisha McCrudden is not your typical influencer—she’s a social force. Co-hosting the powerful podcast Mincéirs: Paving the Way, Latisha is fearlessly dismantling stigma while bringing long-overdue visibility to marginalized Irish communities.

👠 Pippa O’Connor Ormond: Fashion’s Fearless Mogul

From denim to dewy makeup, Pippa O’Connor Ormond has built an empire that bridges Irish elegance and international polish. Her brands, POCO by Pippa and POCO Beauty, are redefining what it means to be a modern Irish woman in business—classy, creative, and quietly powerful.

💅 Charleen Murphy: Dublin’s Digital Darling

Co-host of the wildly popular Hold My Drink podcast and a walking Pinterest board of fashion inspo, Charleen Murphyhas become a style compass for thousands. Whether she’s serving looks on Instagram or sharing unfiltered truths on air, Charleen is the definition of relatable glam.

🎮 Catastropi Clarawr: Ireland’s Gaming Siren

Blending gaming with sass and strategy, Catastropi Clarawr is a Twitch legend and digital creator shaking up the gaming world with Irish flair. She’s not just a gamer—she’s a one-woman content machine making space for women in esports with her bold, hilarious energy.

⚽ Chris O Gara (@thegarashow): The EAFC Maestro

With lightning-fast EAFC gameplay, sharp commentary, and a growing YouTube empire, Chris O Gara is a next-gen esports entertainer. Representing Norwich City FC and 1JESports, he’s bringing Irish finesse to football gaming—and showing the world how it’s done, one stream at a time.

🏞️ Rozanna Purcell: Beauty, Bravery, and the Great Outdoors

What do you get when you mix a former Miss Universe Ireland with a wilderness soul? Rozanna Purcell. With over half a million Instagram followers, Roz is inspiring a nation to trade screens for summits. Her blend of natural beauty, adventure lifestyle, and grounded wisdom makes her the high priestess of Irish wellness culture.

🇮🇪 The Takeaway

The digital landscape of Ireland in 2025 is a vivid mosaic of creativity, activism, humor, and heart. From satirical reels to woodworking reverence, these influencers are more than content creators—they’re cultural ambassadors. Whether making us laugh, cry, think, or click “follow,” they remind us that the Irish voice is as global as it is grounded.

Follow them now—before the rest of the world catches up.

Written and curated by Ozzie Small